Interactive animation for Nike stage of Beijing strawberry music festival.
NIKE Run! is a sub-stage of the 2014 Beijing Strawberry Music Festival. As the major visual and interaction design team, we installed pressure sensors under the carpet of the stage, so that we were able to receive the data and count the number of jumps on the stage. We visualized the data into media art, and displayed the number of jumps on the screen, which made the participants more delighted and excited.
The visual interaction included several sections. “Particles” attracted people into the atmosphere and “Tunnel” would lead people to the next stage “Landscape”, which guided people away from realities to explore the unknown space. “Wave sphere” and “Wavescape” would interact with music of the stage and “Weaving” was the most remarkable and wonderful animation in the interaction. At the end, another “Tunnel” would bring players back to the reality. In the whole process, participants could see their traces and immerse into the game totally.
In this project, I was mainly responsible for the animation production.
Software: Adobe After Effects, Cinema4D.
Photos and videos from Super Nature Design.